#080: Don’t Put Another Dime in the Tweet Jukebox, Baby

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Emma, Official Sponsor of the UnPodcast

On this episode of the UnPodcast, we discussed some articles that made us angry. Among other things we talked about Twitter complaints and how companies should respond to them, and how automatic messages sent at the wrong time and can really hurt people.

We also discussed how trying to be cute can sometimes backfire and get you into trouble, an unexpected consequence of scanning a QR code on a ketchup bottle, and about a social media tool that inspired the title for this episode.

http://cbsloc.al/1LrqEeE

Other topics include:

  • [00:00:53.18] A visual representation of all that is America
  • [00:01:48.17] Scott’s heard that you can do this in America
  • [00:02:44.27] How brand managers handle complaints on Twitter
  • [00:04:09.27] What Scott has been saying for the past six years
  • [00:05:01.01] Sometimes people open Twitter accounts for this reason alone
  • [00:05:41.25] What Facebook does slightly better than Twitter
  • [00:06:45.05] If you don’t respond to complaints, you miss this opportunity
  • [00:07:26.11] The saddest part about how companies handle things on social media
  • [00:08:08.26] What companies pretend to do
  • [00:08:56.21] One of the primary ways that people use Twitter
  • [00:09:08.18] This is a really great opportunity for competitors
  • [00:10:10.00] Something we’ve been noticing on Twitter
  • [00:11:23.06] Scott researched this and it really made him mad
  • [00:13:20.11] How Scott feels about scheduling social media content
  • [00:14:01.26] The worst moment of Scott’s life
  • [00:15:01.19] What Scott blocked on Twitter
  • [00:16:09.13] You won’t believe what you can do to get more free time
  • [00:16:46.10] The dangers of sending automatic birthday messages and thank yous
  • [00:18:10.13] How to get people to stop talking to you
  • [00:18:37.14] While we’re on a roll, let’s talk about QR codes
  • [00:19:32.19] You’ll never believe how dangerous ketchup can be
  • [00:22:26.13] What happens when you have a domain that lapses
  • [00:23:58.24] When automated emails lack sensitivity
  • [00:27:31.23] Tempted to try to be cute? Don’t. Here’s why.
  • And so much more. . .

Tweet This

When people complain, they’re looking for validation. [Tweet This]

When people complain, you have an opportunity to change their mind about your brand. [Tweet This]

Items mentioned in this episode

Study: Brand managers ignore 80 percent of complaints on Twitter

Social Bakers

MyEmma.com/UnPodcast

QR Codes Kill Kittens

Ketchup bottle accidentally leads man to a porn site

Insensitive Father’s Day email

Video provided by: AtomicSpark

Audio recorded by: Wayne Cochrane Sound

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