Five ways the financial services sector can increase customer lifetime value

Global investment in fintech startups is skyrocketing, reflecting a worrying trend for established financial services firms.

Customers are increasingly flocking to a new generation of companies that seek to redefine how consumers save and spend money. 

From payments to loans to insurance, established brands are under assault from all directions, but that doesn’t mean they can’t stem the tide, solidify customer relationships and increase customer lifetime value.

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